New York, NY – Strategic Financial Solutions, a leading financial services firm that empowers Americans to live financially healthy lives, held its fifth annual Valentine's Day fundraiser for the American Heart Association. The company typically raises money by providing carnations that its employee-owners can purchase and give to colleagues for Valentine's Day. This year, the company went virtual and created unique Valentine's Day cards for employee-owners to send digitally to show appreciation for their coworkers.
"Strategic is so privileged to have a culture that values empathy and generosity toward others even in unprecedented times like we are in now," said Ryan Sasson, CEO of Strategic Financial Solutions. "Heart disease affects millions each year, and by partnering with an organization like The American Heart Association, we can bring awareness to its mission and help people in our community live healthier lives. I continue to be amazed at how our incredible culture has grown while we have been remote for the past year. I’m incredibly encouraged to see how we grow in 2021."
More than 500 Strategic Family members showed their support, which helped the company raise $2,750 for the American Heart Association.
"I look forward to this event every year because it really reflects who we are at Strategic," said Kimberly Celic, Chief People Officer. "Honoring and celebrating the people who are so important to us while also giving back to a worthy cause that helps so many Americans showcases who we are at Strategic."
The American Heart Association is a nonprofit organization that funds cardiovascular medical research, educates consumers on healthy living, and fosters appropriate cardiac care across the United States.